SEO Audit From periscopeUP

Slow Website? Try Log Files to Block Spam and Control Bots

Continuing from our first impressions post about logs, we’ve been diving deeper into log files on a more regular basis here at periscopeUP. We found a number of other ways to use log files other than for indexation and crawling issues. Recently we looked into using log files to control bots and block spam bots. [...]

By | 2018-03-27T15:43:07+00:00 March 15th, 2018|Blog, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues|Comments Off on Slow Website? Try Log Files to Block Spam and Control Bots

Transform Visitor Clicks Into Conversions

Your online marketing plan has just paid off. Whether it’s through search engine optimization or effective branding, you have achieved the first goal of digital marketing--get the click. A visitor is now on your website and you have a precious few seconds (if that) to make that visit count towards your business goals. What needs [...]

By | 2018-02-21T14:41:32+00:00 January 31st, 2018|Blog, Google Analytics, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, SEM, SEO, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues|Comments Off on Transform Visitor Clicks Into Conversions

Fixing Strange 404 URL Errors On Search Console

Repair your site with periscopeUP In a recent whitepaper we discussed how our team uses Google Search Console (GSC) for Technical SEO. We discussed fixing 404 errors - but not where they come from or how Google can report on URLs you never knew existed. Fixing 404 errors reported in GSC is very [...]

By | 2017-12-27T19:53:52+00:00 May 17th, 2017|Blog, Google Search Console, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues|Comments Off on Fixing Strange 404 URL Errors On Search Console

Google Search Console Verification Tells You If Your Site’s Been Hacked

periscopeUP makes your site faster "Help me, help you." It was one of the most memorable lines from the movie Jerry Maguire. In the scene, Tom Cruise's character (a desperate pro sports agent with only one client) is trying to explain to his client, Cuba Gooding Jr's character (an entitled football player [...]

By | 2017-12-27T19:53:52+00:00 April 6th, 2017|Blog, Google Search Console, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues|Comments Off on Google Search Console Verification Tells You If Your Site’s Been Hacked

Getting the Highest Score on PageSpeed Insights Will Not Help Your Keyword Rankings!

We have clients that come to us on a daily basis asking why their Google PageSpeed Insights score is not higher. Some want to know how they can achieve a score of 100. Page speed tools attempt to give a score to a website, which is independent of the ranking process on Google or other [...]

By | 2017-12-27T19:53:54+00:00 January 17th, 2017|Blog, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues, Website Development, Wordpress, Wordpress Development, Wordpress Maintenance, Wordpress Webmaster|Comments Off on Getting the Highest Score on PageSpeed Insights Will Not Help Your Keyword Rankings!

SEO Trends 2017 – Predictions & Resolutions

I love this time of the year. It’s great to reconnect with friends and family over the holidays. The traffic in DC gets a little less horrible every day through the end of the year (when it reverts back to dreadful). But most entertaining is reading the growing list of predictions and forecasts for the [...]

SEO Report – Key Factors To Consider

An SEO report demonstrates the effect that optimization work has on client business. Why should a customer care about what you're doing with their website? The report tells them exactly why. Let’s take a look at some components of SEO reports and why they matter. Get a full SEO report or audit for your [...]

By | 2018-05-02T14:04:37+00:00 December 15th, 2016|Blog, Content, Google Analytics, Link Building, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Audit|Comments Off on SEO Report – Key Factors To Consider

Giving Away Our WordPress SEO Setup Best Practices

Even though this article is geared towards a more technically versed audience, there’s still plenty to learn for any business when it comes to WordPress SEO. These little tidbits come from years of study, trial and error. Here’s what we find works best for our clients. Don’t tell anyone though, OK? The WordPress CMS is [...]

By | 2018-02-21T14:43:06+00:00 November 9th, 2016|Blog, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues, Website Development, Wordpress, Wordpress Development, Wordpress Maintenance, Wordpress Webmaster|Comments Off on Giving Away Our WordPress SEO Setup Best Practices

Haven’t Recovered From Penguin 4.0? Time To Get To Work

In September, Google announced Penguin would be updated in real time. Introduced over four years ago, the Penguin search algorithm updates have been Google's tactic for fighting webspam -- things like, keyword stuffing, cloaking redirects, duplicate content and link schemes. Penalizing websites for spammy link schemes has become the primary focus of many SEO's and [...]

By | 2018-03-27T16:05:33+00:00 October 20th, 2016|Blog, Link Building, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Audit|Comments Off on Haven’t Recovered From Penguin 4.0? Time To Get To Work

How To Determine If You’re At Risk For A Google Penalty With Razvan Gavrilas

https://periscopeup.wistia.com/medias/0gqr5y6nv2?embedType=async&videoFoam=true&videoWidth=640 Listen in as Dan and Razvan Gavrilas, discuss the types of Google penalties, how to detect them, and how to recover if you have been penalized. Razvan is the Founder & Chief Architect of Cognitive SEO, an SEO tool set that focuses on increasing traffic, and cutting edge analysis, research & reporting. He also [...]

By | 2018-03-27T16:07:05+00:00 February 5th, 2015|Blog, Podcasts, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Audit, Technical Issues|Comments Off on How To Determine If You’re At Risk For A Google Penalty With Razvan Gavrilas