Basic Technical SEO Steps Anyone Can Take
Your small business has its website up and running and you’ve got a plan in place to produce consistent content. This is great and has positioned you to rank well in SEO. But your efforts will still be ...
Options For Keeping Your Form Submissions Spam-Free
Despite often being a source of frustration to users, CAPTCHA has long been the “golden standard” to keep website form submissions relatively spam-free. Now, some privacy advocates are questioning whether CAPTCHA is still the best option. A Brief History ...
Google Rolls Out Lighthouse Website Grader Tool for SEO, Accessibility, Performance and More
As was recently reported in Search Engine Journal, Google has launched a beta version of a website grader tool - called Lighthouse, and it is currently available at web.dev. The tool is designed to provide insights into aspects of ...
Slow Website? Try Log Files to Block Spam and Control Bots
Continuing from our first impressions post about logs, we’ve been diving deeper into log files on a more regular basis here at periscopeUP. We found a number of other ways to use log files other than for indexation and ...
Transform Visitor Clicks Into Conversions
Your online marketing plan has just paid off. Whether it’s through search engine optimization or effective branding, you have achieved the first goal of digital marketing--get the click. A visitor is now on your website and you have a ...
Fixing Strange 404 URL Errors On Search Console
Repair your site with periscopeUP In a recent whitepaper we discussed how our team uses Google Search Console (GSC) for Technical SEO. We discussed fixing 404 errors - but not where they come from or how Google ...
Google Search Console Verification Tells You If Your Site’s Been Hacked
"Help me, help you." It was one of the most memorable lines from the movie Jerry Maguire. In the scene, Tom Cruise's character (a desperate pro sports agent with only one client) is trying to explain to his ...
Getting the Highest Score on PageSpeed Insights Will Not Help Your Keyword Rankings!
We have clients that come to us on a daily basis asking why their Google PageSpeed Insights score is not higher. Some want to know how they can achieve a score of 100. Page speed tools attempt to give ...
SEO Trends 2017 – Predictions & Resolutions
I love this time of the year. It’s great to reconnect with friends and family over the holidays. The traffic in DC gets a little less horrible every day through the end of the year (when it reverts back ...
