SEO From periscopeUP

What Is Re-Optimizing For SEO? Keep Evergreen Content Looking Stellar

In Summary: Re-optimizing for SEO is taking well performing content and improving it to perform even better in search results. You simply review which content is doing well and make improvements including metadata, content, keywords and relevance. You can even implement new keywords where appropriate. So you wrote a blog post, and it’s getting some [...]

By |2018-12-06T18:45:23+00:00December 6th, 2018|Blog, Content Marketing, SEO|Comments Off on What Is Re-Optimizing For SEO? Keep Evergreen Content Looking Stellar

Google Rolls Out Lighthouse Website Grader Tool for SEO, Accessibility, Performance and More

As was recently reported in Search Engine Journal, Google has launched a beta version of a website grader tool - called Lighthouse, and it is currently available at web.dev. The tool is designed to provide insights into aspects of the site that are directly related to user experience: SEO, performance, accessibility and best practices. How [...]

By |2018-11-27T19:42:43+00:00November 27th, 2018|Blog, Google News And Updates, Search Engine Optimization, SEO, SEO Audit, SEO Technical Audit, Technical Issues|Comments Off on Google Rolls Out Lighthouse Website Grader Tool for SEO, Accessibility, Performance and More

How Many Blog Posts Per Week For Best SEO Results?

A lot of digital marketing agencies out there are content mills. This means they write many articles for you as inexpensively as possible. You might think they’re doing your business a service since blogging boosts website exposure. The agency might even tell you that pumping out a bunch of posts with the right keywords is [...]

By |2018-12-13T21:12:24+00:00October 19th, 2018|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, SEO|Comments Off on How Many Blog Posts Per Week For Best SEO Results?

Will Switching To HTTP/2 Improve Your Site’s SEO Performance?

With all the new updates to Google Mobile-First indexing and page speed updates loading your content faster is top of mind. One of the discussions is updating or activating HTTP/2 protocol. Background Comparison HTTP/1.1 is the current standard for all websites and servers and has been around since the 90’s. HTTP/2 was created in 2015 [...]

By |2018-09-07T12:28:09+00:00August 23rd, 2018|Blog, SEO|Comments Off on Will Switching To HTTP/2 Improve Your Site’s SEO Performance?

Expert SEO Tips To Improve Google Ranking For Videos

Successful video content marketing requires solid SEO technique. This helps ensure videos of your product and/or services reach target consumers. Google ranks videos of quality content on your website, and this improves overall site search rankings. So, as in the case of images and written content, better video content optimization is well worth it. Here [...]

By |2018-09-27T14:06:32+00:00June 29th, 2018|Blog, Mobile SEO, SEO, Video|Comments Off on Expert SEO Tips To Improve Google Ranking For Videos

12 Content Creation Hacks You Should Use Now

Websites need good content as often as humanly possible. Content fuels your entire SEO plan. Good content drives visitors to your website, improves search engine rankings, helps get more high-quality backlinks, and increases business growth. What if you are too crunched for time to create content regularly? Or what if you don’t have any good [...]

By |2018-06-20T00:55:22+00:00June 15th, 2018|Blog, Content, Content Creation, SEO|Comments Off on 12 Content Creation Hacks You Should Use Now

SEO Driven Tips For 508 Compliance & Accessibility

A known Google ranking factor the last 5 years, accessibility has grown significantly in importance over the last year. What is accessibility, and what does it mean to be 508 compliant? Web accessibility means that your website, tools, apps, or technologies are designed and developed so that people with disabilities can use them. Compliance comes [...]

By |2018-06-04T18:52:20+00:00June 4th, 2018|Blog, Search Engine Optimization, SEO, Technical Issues|Comments Off on SEO Driven Tips For 508 Compliance & Accessibility

GDPR And Digital Marketing: Transparency And Consent

With the General Data Privacy Regulation (GDPR) in effect as of May 25, 2018 there’s been a fair amount of press around this new regulation. GDPR gives European residents more control over how their personal data is collected and used online. Any company that conducts business within the EU must understand and comply with this [...]

By |2018-06-19T16:36:12+00:00May 30th, 2018|Blog, Google News And Updates, News, Search Engine Optimization, SEM, SEO|Comments Off on GDPR And Digital Marketing: Transparency And Consent

Assorted Goodies – SEO Advice & More

The other day we asked the periscopeUP team to comment on relevant SEO issues they frequently encounter. Here's what they came up with. It might not be as good as chocolate, but it's sugar free. Browse, skim and pick what works for you. Want to know more about SEO best practices? Give us a call at [...]

By |2018-05-24T18:47:49+00:00May 24th, 2018|Blog, Content, Content Creation, Mobile SEO, Search Engine Optimization, SEO|Comments Off on Assorted Goodies – SEO Advice & More

Effective Ways to Improve SEO With Voice Search

In 2017, SEO experts started taking voice search much more seriously. Increasingly, people who find it too mundane (or are too busy) to type and search, find it much easier to speak it to their phone. Now, as per recent reports, Google gets around one-fifth of its mobile queries by Voice Search. This statistic fully [...]

By |2018-05-03T18:25:39+00:00May 3rd, 2018|Blog, Mobile SEO, SEO|Comments Off on Effective Ways to Improve SEO With Voice Search