Paid Search Pay-Per-Click Advertising
In a well-executed Pay-Per-Click campaign, the keywords, ads and landing page all line up to accomplish one goal: Get already interested parties to convert.
Google awards high quality scores to ads that target prospects intelligently. This allows for lower bidding (paying less per click), which saves money and improves campaign ROI. At periscopeUP, we dive deep into the data and evaluate each paid search campaign individually.
Get the most of out your advertising dollars.
Instead of relying on automated bidding, which maximizes profits for the ad platform, we bid manually to get the most for your advertising dollars. We focus on maximizing campaign profit and ROAS, not overall spend.
We can help you craft a PPC campaign that clearly identifies what you’re selling and targets the best prospects:
We have the experience to help you focus paid search efforts to maximize benefit and minimize waste – get more leads with an improved ROI.
We can provide digital marketing expertise that contributes to top-line revenue growth at a fraction of the cost of hiring a full-time employee. Call us at 443.475.0787 or fill out the form below for a free consultation.
Smart PPC gets your ad in front of the right prospects at the right time – when they are looking for your product or service.
Expert PPC gets your message in front of a high volume of highly qualified prospects.
Higher Conversion Rates
Effective PPC leverages closely-aligned keywords, ad copy and landing page content to get interested prospects to convert.
PPC Audit Case Study — Residential Construction & Design
The positive results shown in the graph below illustrate the advantages of a PPC audit in helping a business get the most from its ad spend. Optimizing a PPC campaign with a competitive bidding strategy for advantageous keywords will result in more leads for a reduced budget.