periscopeUP’s Digital Marketing Blog
Read about the latest trends, tips and best practices in the world of SEO and digital marketing.
Content Writing Topics For Your Business Blog
Anyone who's ever tried to write a blog knows that writer's block is real. You sit in front of the computer, staring at the blank screen, and the ideas just don't come. If you're running a business, though, having a blog is essential. Not only does it help you connect ...
WordPress Updates – How Often Should I Update Plugins?
WordPress plugins should be updated twice a month, but if you don't have enough time to do that, a minimum of once a month will get you by. If your website is relatively large and has a high level of traffic, we recommend two to three times a month to ...
Is Content Still King?
When Microsoft founder Bill Gates wrote his essay, “Content is King'' in January 1996, few of us fully grasped exactly how true that statement would be. The words described a future content marketplace where “big money” would be made on the internet. He predicted advancements that would be shared on ...
Regular Maintenance Keeps Website Performing Optimally
If you have ever taken the time to oil a bike chain, you may have been surprised at just how much smoother that bicycle pedals down the road after this one simple activity is complete. Like any machine with moving parts, your company’s website also requires some regular attention ...
Content Advice For Small Business Owners: The Quality Versus Quantity Debate
You may be a busy small business owner who has a website, and you understand that content is important, but you just aren’t sure how to proceed because you simply don’t have the time. Your business isn’t big enough to have a full-time content manager, although there are a couple ...
12 Content Creation Hacks You Should Use Now
Websites need good content as often as humanly possible. Content fuels your entire SEO plan. Good content drives visitors to your website, improves search engine rankings, helps get more high-quality backlinks, and increases business growth. What if you are too crunched for time to create content regularly? Or what if ...
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