Image SEO Tips & Best Practices to Rank Higher
You’ve heard the adage “the web is visual” and the emphasis that has to be placed on good photos and imagery. But unless you’re in SEO circles, you may not have heard that there are a lot of ...
Content Advice For Small Business Owners: The Quality Versus Quantity Debate
You may be a busy small business owner who has a website, and you understand that content is important, but you just aren’t sure how to proceed because you simply don’t have the time. Your business isn’t big enough ...
Digital Marketing For Nonprofits: Tips For Beginners
You’ve started up a 501c3 non-profit organization to promote the cause you believe in. Now you’ve got to figure out how to raise your visibility and you know the Internet is the place to start. But how? There’s ...
How Small Businesses Can Set Up Facebook Retargeting Ads
You probably already know that using social media—Facebook in particular—should be a vital part of your digital marketing strategy. You might also be aware that remarketing—finding people who have previously visited your website to bring them back—is also ...
How A Small Business Can Improve Website Loading Speed
Speed matters when it comes to your website. You probably know that instinctively just from your experience as an online consumer. There are studies that back up your instincts too. Did you know that even a one-second delay in ...
Five Mobile Marketing Steps You Can Take Right Now
The trend toward using mobile devices online has been on the rise for several years now and shows no signs of slowing down. People are getting more comfortable, not just browsing websites online, but doing business on their phones. ...
How To Efficiently Use Social Media For Small Business
Small business owners usually feel crunched for time, and in these uncertain economic times, might also be hurting for help. It’s easy to see your social media presence as something to let slide. But before you do that, consider ...
Five Holiday Digital Marketing Tips
It’s the money time of year for e-commerce businesses, as Christmas, Hanukkah and other holidays come upon us. For businesses that sell services rather than physical products (i.e., law offices), it might be a slower time. In either case, ...
The 10 Best SEO Plugins For Your New WordPress Site
You’ve got the basics of your new WordPress website in place. There’s a theme that creates the look and feel you’re after and you're happy with the design and layout. Now it’s time to start adding the plugins—those extras ...
