Social Media Marketing From periscopeUP

How To Leverage Your Google Business Listing To Amplify Your Brand And Improve Local Search Visibility

Is Google+ still worth it? Do I still need a Google Plus listing? Is Google Plus going away? For several years, we heard a version of those questions fairly frequently. Then, in October 2018, Google announced that Google+ would gradually be phased out by August 2019. After a security breach was disclosed in December [...]

By |2019-04-12T10:24:42+00:00March 31st, 2019|Blog, Google for Business, Google Local, Local SEO, Marketing Strategy, Search Engine Marketing, Social Media, Social Media Marketing|Comments Off on How To Leverage Your Google Business Listing To Amplify Your Brand And Improve Local Search Visibility

Social Media Hacks – Posting Frequency, Timing & Hashtags

Want to increase traffic to your website via social media? Check out these 3 hacks into websites that know. Later we'll provide some of our own tips. How do they do it? Get a competitor social media campaign analysis. Call (443) 475-07787 or Contact Us online. How Often Should I Post On Social Media? Daily? Weekly? Five or [...]

By |2017-12-27T19:53:47+00:00November 9th, 2017|Blog, Marketing Strategy, Social Media, Social Media Advertising, Social Media Marketing|Comments Off on Social Media Hacks – Posting Frequency, Timing & Hashtags

PR Tools Get You More Digital Media Coverage

Get more site traction with periscopeUP I’ve heard it time and again from my clients, “Some of the best sales leads we’ve gotten are thanks to an online magazine article”. A link from a relevant, high-quality magazine, newspaper, or blog can be a direct line to target audiences and helps build your [...]

By |2018-03-07T19:31:08+00:00April 19th, 2017|Blog, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM, Social Media, Social Media Marketing|Comments Off on PR Tools Get You More Digital Media Coverage

Your Game Plan For Effective Local SEO

Get search tactics that work with periscopeUP In today's SEO, more searchers - especially on mobile devices - look for local businesses. Focusing on local SEO can make it easier for customers to find your business and boost your conversion rates. Local ranking factors such as business name, phone number, address, and customer [...]

Lead Nurturing With Magdalena Georgieva of HubSpot [Podcast]

Learn from the author of Introduction To Lead Nurturing how to use HubSpot to improve lead quality with automated campaigns.

By |2019-01-24T18:49:32+00:00January 22nd, 2015|Blog, Content, Content Creation, Content Marketing, Link Building, Marketing Strategy, Podcasts, Search Engine Marketing, SEM, Social Media Marketing|Comments Off on Lead Nurturing With Magdalena Georgieva of HubSpot [Podcast]

Social Media Examples That Work, With Andrew Rose [Podcast]

In this episode Dan and Andrew Rose discuss examples of social media marketing that work.

By |2019-01-24T18:50:12+00:00January 15th, 2015|Blog, Marketing Communications, Podcasts, Social Media Advertising, Social Media Marketing|Comments Off on Social Media Examples That Work, With Andrew Rose [Podcast]

Social Media Marketing With Jeremy Epstein, VP Of Marketing At Sprinklr [podcast]

In this episode Dan interviews Jeremy Epstein, VP of Marketing at Sprinklr, the biggest and most complete social marketing platform in the market today. Jeremy shares his knowledge of how he and some of the world’s leading brands use social media to drive sales.

By |2019-01-24T18:45:48+00:00December 11th, 2014|Blog, Podcasts, Social Media Marketing|Comments Off on Social Media Marketing With Jeremy Epstein, VP Of Marketing At Sprinklr [podcast]

Measuring Customer Acquisition Costs from Social Media

Do you know how much it costs your company to acquire a social media follower? In this post we’ll share a simple formula to calculate cost. Social media followers represent potential customers, but in our rush to build up our followings, few marketers take the time to understand their ROI. By measuring the customer acquisition [...]

By |2019-04-03T21:58:26+00:00July 1st, 2014|Blog, Marketing Strategy, Social Media, Social Media Marketing|Comments Off on Measuring Customer Acquisition Costs from Social Media