How do they do it? Get a competitor social media campaign analysis. Call (443) 475-07787 or Contact Us online.
How Often Should I Post On Social Media?
Daily? Weekly? Five or 10 times a day? It depends on the platform. The gang at CoSchedule Blog gives us the answers based on results from 14 different studies.
What Are The Best Times To Post On Social Media?
Even though this blog isn’t social media, we’re still game to give the Thursday afternoon sweet spot a try. Want to know what other times work best? Check out what SocialMediaToday has to say about it.
How Should I Use Hashtags?
If you’re too embarrassed to ask your teenager, then read this post, also from CoSchedule Blog. Using hashtags on Facebook? You might not want to anymore.
Here are some more tips you might find useful regarding social media:
- Choose the right channel
Whether it is Facebook, Instagram, Twitter or a combination, look at demographics, patterns, and behavior of your target audience to ensure you get maximum exposure. Also, select a channel that allows you to showcase your products or services and build customer relationships.
- Shareable content
Social media plugins and share buttons that are mobile friendly are critical in driving traffic to your site. Make sure you create content that’s easy to read and simple to share.
- Effective SEO
It’s important to integrate best SEO practices to achieve a better ranking. If you create quality content you encourage inbound links from external sites through social media.
- Use visuals
Visuals inspire your audience. Help visitors make purchasing decisions quickly concerning your products. Use videos, demos or photos to appeal to a customer’s willingness to purchase. Instagram is an excellent avenue to drive traffic to your website by the use of visuals.
- Be consistent with social media publishing
In order to increase more traffic through social media, make sure you share content more than once and that you use hashtags for expanded reach. Publish actionable and valuable content with a heading, link and relevant hashtags then share it several times. Effective social media traffic generation requires keeping a daily publishing schedule to build followers and reach.
Check your competition
Your social media strategy is not complete until you find out what your competitors are doing. A social media competitive analysis can help you figure out how audiences respond to competitor’s social posts. Use this insight to successfully build an engaged audience and drive more traffic to your website.
Want to nail it on social media? Contact us online or call us on (443)475-0787.