Google Local From periscopeUP

How Google Voice Search Affects SEO & SERPs

Make Google love you with periscopeUP Technically, voice search queries are already in Google Analytics. Wait! What? Yes, they’re already there, you just can't identify that they are voice queries. I tested this. You even get the correct Channel. The voice search data that goes into analytics isn't any different than a typed [...]

By | 2017-12-27T19:53:48+00:00 August 9th, 2017|Blog, Content, Content Marketing, Google Local, Google News And Updates, Local Search, Local SEO, News, Search Engine Marketing, Search Engine Optimization, SEM, SEO|Comments Off on How Google Voice Search Affects SEO & SERPs

Google For Jobs Will Boost Local Business Marketing

periscopeUP makes you search friendly The Google Empire made another big step forward recently with the rollout of Google For Jobs. This innovation promises to improve job searching (or candidate-searching) which is great. It's also a fresh new local marketing opportunity especially for mid-sized businesses in small towns or suburbs. Let’s take a [...]

By | 2018-03-07T19:29:43+00:00 June 21st, 2017|Blog, Google for Business, Google Local, Google News And Updates, Local SEO, News|Comments Off on Google For Jobs Will Boost Local Business Marketing

Are The Printed Yellow Pages Dead?

Where's the mouse? Should anyone advertise in the Yellow Pages (printed version) anymore? No. The answer is always "No," and the answer will be "No" for the foreseeable future. It should be obvious by now. If you're a local service provider, your prospects are looking for you online, using their desktop, smartphone, and [...]

By | 2017-12-27T19:53:52+00:00 May 10th, 2017|Blog, Google Local, Link Building, Local Search, Local SEO, Marketing Strategy, Pay Per Click, PPC, Search Engine Marketing|Comments Off on Are The Printed Yellow Pages Dead?

Your Game Plan For Effective Local SEO

Get search tactics that work with periscopeUP In today's SEO, more searchers - especially on mobile devices - look for local businesses. Focusing on local SEO can make it easier for customers to find your business and boost your conversion rates. Local ranking factors such as business name, phone number, address, and customer [...]

Leverage Google+ To Amplify Your Brand And Improve Local Search Visibility

Get found more often with periscopeUP Is Google+ still worth it? Do I still need a Google Plus listing? Is Google Plus going away? As a digital marketing agency, we hear a version of these questions fairly frequently. A lot has changed with Google+ business listings over the years. At one time, Google+ [...]

By | 2017-12-27T19:53:53+00:00 March 22nd, 2017|Blog, Content Marketing, Google for Business, Google Local, Local SEO, Marketing Strategy, Search Engine Marketing, Social Media, Social Media Marketing|Comments Off on Leverage Google+ To Amplify Your Brand And Improve Local Search Visibility

Claim Or Add Your Business To Apple Maps & Improve Local Search Visibility

LAST UPDATED: 01/29/2018 Working on local search for your business? Then you probably already claimed and optimized your social media profiles, major directory listings, and even made some submissions to data providers. You also confirmed your NAP (name, address, phone) is consistent everywhere, and you worked tirelessly to remove duplicate listings. Maybe you even achieved a [...]

By | 2018-02-21T14:46:53+00:00 January 25th, 2017|Blog, Google Local, Local Search, Local SEO, Search Engine Marketing, SEM|Comments Off on Claim Or Add Your Business To Apple Maps & Improve Local Search Visibility