The new year brings fresh opportunities and potential, but when you start the year with many goals, it can be challenging to decide which aspects of your business should get attention to reach the next level of success. So ...
This year has taught us valuable lessons in the world of digital marketing. From GA4 implementation and Core Web Vitals to attribution models and the importance of content creation, periscopeUP's experts have gathered insights from the past year to ...
WordPress plugins should be updated twice a month, but if you don't have enough time to do that, a minimum of once a month will get you by. If your website is relatively large and has a high level ...
If you have ever taken the time to oil a bike chain, you may have been surprised at just how much smoother that bicycle pedals down the road after this one simple activity is complete. Like any machine ...
Speed matters when it comes to your website. You probably know that instinctively just from your experience as an online consumer. There are studies that back up your instincts too. Did you know that even a one-second delay in ...
Your small business has its website up and running and you’ve got a plan in place to produce consistent content. This is great and has positioned you to rank well in SEO. But your efforts will still be ...
Despite often being a source of frustration to users, CAPTCHA has long been the “golden standard” to keep website form submissions relatively spam-free. Now, some privacy advocates are questioning whether CAPTCHA is still the best option. A Brief History ...
Here at periscopeUP we've been brought in before, during, and after a website relaunch. Motives for relaunching are usually re-branding or a desire for a more modern look. No matter the reason or the timing, there are SEO mishaps ...
Continuing from our first impressions post about logs, we’ve been diving deeper into log files on a more regular basis here at periscopeUP. We found a number of other ways to use log files other than for indexation and ...
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