About Eric Kronthal

Digital Marketing Subject Matter Expert with over two decades of experience in digital marketing and advertising. Writes about industry news, web analytics, search engine optimization, search engine marketing, display retargeting and conversion optimization. Loves his family and enjoys his time fly fishing even though he catches few fish. He believes this is why it's called fishing and not catching.
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AI and Search – Implications for Marketing and Advertising

By now you have certainly heard of the potential disruption of ChatGPT’s conversational AI (artificial intelligence) on Bing. If not, here’s a very short version of what’s been going on: ChatGPT launched a beta online. Millions of users tried ...