Social Media Archives - Page 2 of 3

Social Media Hacks – Posting Frequency, Timing & Hashtags

Want to increase traffic to your website via social media? Check out these 3 hacks into websites that know. Later we'll provide some of our own tips. How do they do it? Get a competitor social media campaign analysis. Call ...

By Rakesh Sharma|2017-11-09T19:12:00+00:00November 9th, 2017|Blog, Marketing Strategy, Social Media, Social Media Advertising, Social Media Marketing|

5 Tips For Finding Influencers To Talk About Your Brand

As digital marketers, we work hard to create effective, high-quality content because it has an impact on why and how buyers make decisions. The challenge is that online buyers are more savvy these days and don’t want to be ...

By Stephanie Parnell|2021-03-19T14:21:53+00:00October 5th, 2017|Blog, Content Marketing, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing, Social Media|

PR Tools Get You More Digital Media Coverage

I’ve heard it time and again from my clients, “Some of the best sales leads we’ve gotten are thanks to an online magazine article”. A link from a relevant, high-quality magazine, newspaper, or blog can be a direct ...

By Stephanie Parnell|2021-06-16T20:49:52+00:00April 19th, 2017|Blog, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM, Social Media, Social Media Marketing|

Your Game Plan For Effective Local SEO

In today's SEO, more searchers - especially on mobile devices - look for local businesses. Focusing on local SEO can make it easier for customers to find your business and boost your conversion rates. Local ranking factors such as ...

By Rakesh Sharma|2021-09-20T16:36:24+00:00April 13th, 2017|Blog, Google Local, Google My Business, Link Building, Local Search, Local SEO, Marketing Strategy, PR And Link Building, Search Engine Marketing, Search Engine Optimization, SEM, SEO, Social Media, Social Media Marketing|

Measuring Customer Acquisition Costs from Social Media

Do you know how much it costs your company to acquire a social media follower? In this post we’ll share a simple formula to calculate cost. Social media followers represent potential customers, but in our rush to build up ...

By Jessica Srinivas|2021-03-19T14:46:07+00:00July 1st, 2014|Blog, Marketing Strategy, Social Media, Social Media Marketing|

SearchLove 2014 Summary

This year, several members of the periscopeUP team attended SearchLove, Distilled’s (distilled.net, @distilled) SEO conference, in Boston, MA on April 7th & 8th. Here are our team’s thoughts and action items. Dan Kaplan, Co-Founder For several years now, SearchLove ...

By Eric Kronthal|2014-05-12T22:37:46+00:00May 12th, 2014|Blog, Local SEO, Marketing Strategy, News, Pay Per Click, PR And Link Building, Search Engine Marketing, Search Engine Optimization, SEO, Social Media|

Preparing for the Google Freshness Update

Google will soon be updating their algorithm to reward fresh content. If you manage a lead generating or ecommerce website and want to maximize positive and minimize negative impact on your website’s leads and sales, you may want to ...

By Eric Kronthal|2011-11-18T23:30:00+00:00November 18th, 2011|Blog, Link Building, Search Engine Optimization, SEO, Social Media|

Launching A Website

A client recently asked us what we recommend when launching a website. From an SEO standpoint, we at periscopeUP do a LOT to ensure the search engines are properly indexing a site, including quality control on the site using ...

By Eric Kronthal|2010-11-08T20:15:53+00:00November 8th, 2010|Blog, Search Engine Optimization, SEO, SEO Technical Audit, Social Media, Technical Audit, Website Development, WordPress, WordPress Development|

periscopeUP To Speak At DAASN’S Inaugural Social Networking Event

Dan Kaplan, co-founder of periscopeUP will speak at “ Learning How To Merge Your Networking and Social Media Together For A More Profitable Return.” Dan is the Baltimore SEO expert on the panel and will be discussing the impact ...