Search Engine Marketing From periscopeUP

How To Capture Country Specific Web Traffic

Extend your reach with periscopeUP So you want more traffic from a specific country for your website? Whether it's Denmark, China, France or the USA, here are some strategies that work. Domain Name Consider buying a country-specific domain to get a higher search engine rank for that country. Try using domain extensions like .us [...]

By |2017-12-27T19:53:51+00:00June 9th, 2017|Blog, Google Analytics, Local Search, Local SEO, PR And Link Building, Search Engine Marketing, Search Engine Optimization, SEM, SEO|Comments Off on How To Capture Country Specific Web Traffic

Sales Funnel Personalities – What’s Your Type?

periscopeUP gets prospects closer to you Your company blog is a platform to share your expertise and build authority, but it also provides an opportunity to attract leads and convert them into customers. As you develop content for your blog, consider the different stages of the marketing and sales funnel, sometimes referred to [...]

By |2017-12-27T19:53:51+00:00May 31st, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM|Comments Off on Sales Funnel Personalities – What’s Your Type?

Are The Printed Yellow Pages Dead?

Where's the mouse? Should anyone advertise in the Yellow Pages (printed version) anymore? No. The answer is always "No," and the answer will be "No" for the foreseeable future. It should be obvious by now. If you're a local service provider, your prospects are looking for you online, using their desktop, smartphone, and [...]

By |2017-12-27T19:53:52+00:00May 10th, 2017|Blog, Google Local, Link Building, Local Search, Local SEO, Marketing Strategy, Pay Per Click, PPC, Search Engine Marketing|Comments Off on Are The Printed Yellow Pages Dead?

What Is On-Page Optimization?

periscopeUP improves your rankings On-page optimization is what you do with content to make your web pages or posts rank higher, engage more relevant traffic, and increase conversions. This might not be a traditional definition, but it’s what you want to happen, right? Metadata Metadata are the title, URL, and description that [...]

By |2017-12-27T19:53:52+00:00May 4th, 2017|Blog, Content, Content Creation, Content Marketing, Search Engine Marketing, Search Engine Optimization, SEM, SEO, Technical Issues|Comments Off on What Is On-Page Optimization?

Content Marketing & The Sales Funnel

You have a website that’s getting good traffic but isn’t producing conversions. If that describes your problem, one fix is a more strategic content plan aligned with a classic marketing funnel. Need a website audit? Call us at (443) 475-0787 or Contact Us online. Sales funnels can be described in a number of different ways, [...]

By |2017-12-27T19:53:52+00:00April 26th, 2017|Blog, Content, Content Creation, Content Marketing, Email Marketing, Marketing Strategy, Search Engine Marketing, SEM|Comments Off on Content Marketing & The Sales Funnel

PR Tools Get You More Digital Media Coverage

Get more site traction with periscopeUP I’ve heard it time and again from my clients, “Some of the best sales leads we’ve gotten are thanks to an online magazine article”. A link from a relevant, high-quality magazine, newspaper, or blog can be a direct line to target audiences and helps build your [...]

By |2018-03-07T19:31:08+00:00April 19th, 2017|Blog, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM, Social Media, Social Media Marketing|Comments Off on PR Tools Get You More Digital Media Coverage

Your Game Plan For Effective Local SEO

Get search tactics that work with periscopeUP In today's SEO, more searchers - especially on mobile devices - look for local businesses. Focusing on local SEO can make it easier for customers to find your business and boost your conversion rates. Local ranking factors such as business name, phone number, address, and customer [...]

Focused Content Marketing Provides Results & Insight

perscopeUP boosts your marketing ROI One of the most common mistakes in e-commerce and content marketing is trying to do too much at once. Whether it’s a PPC campaign that includes every possible keyword or a content strategy that’s less strategy and more throwing everything against a wall - it all leads to [...]

By |2017-12-27T19:53:53+00:00March 9th, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Communications, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, SEM, SEO|Comments Off on Focused Content Marketing Provides Results & Insight

Hybridize Clickable Tіtles with Optimized URLѕ

Engage your audience with periscopeUP Wе'vе all hеаrd thаt content іѕ kіng. Still, іt’s а huge challenge to know рrесіѕеlу whаt соntеnt works аnd how rеgulаrlу уоu оught tо роѕt. While thеrе'ѕ no perfect number оf роѕtѕ оr ideal content type, some specific tactics can improve results. Let’s find out. Keep your [...]

By |2017-12-27T19:53:53+00:00February 15th, 2017|Blog, Content, Content Creation, Search Engine Marketing, Search Engine Optimization, SEM, SEO|Comments Off on Hybridize Clickable Tіtles with Optimized URLѕ

SEO OUTREACH – Make Your Pitch Irresistible

Rank higher with periscopeUP If you master the art of SEO outreach and link-building, you can put your website ahead of the competition. Obtaining a link from another high-quality website tells Google that your site is also high-quality. This helps you rank higher in search. But before mastering link-building, you have to [...]

By |2017-12-27T19:53:53+00:00February 1st, 2017|Blog, Content Marketing, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing|Comments Off on SEO OUTREACH – Make Your Pitch Irresistible