About periscopeUP Staff

Digital Marketing Staff. We are a curious, self-directed and resourceful bunch with solid backgrounds in digital marketing. We write on a number of topics from content marketing to SEO, analytics, analysis and strategy.

SEO Blog From periscopeUP

What Is Re-Optimizing For SEO? Keep Evergreen Content Looking Stellar

In Summary: Re-optimizing for SEO is taking well performing content and improving it to perform even better in search results. You simply review which content is doing well and make improvements including metadata, content, keywords and relevance. You can even implement new keywords where appropriate. So you wrote a blog post, and it’s getting some [...]

By |2018-12-06T18:45:23+00:00December 6th, 2018|Blog, Content Marketing, SEO|Comments Off on What Is Re-Optimizing For SEO? Keep Evergreen Content Looking Stellar

How Many Blog Posts Per Week For Best SEO Results?

A lot of digital marketing agencies out there are content mills. This means they write many articles for you as inexpensively as possible. You might think they’re doing your business a service since blogging boosts website exposure. The agency might even tell you that pumping out a bunch of posts with the right keywords is [...]

By |2018-12-13T21:12:24+00:00October 19th, 2018|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, SEO|Comments Off on How Many Blog Posts Per Week For Best SEO Results?

How Much Should I Pay For Blog Post Writing?

For quality US English blog posts, our totally anecdotal (but 100% professional) observations tell us the going rate is around $50-75 for 500 words. If you want 1000 words, just multiply by two. It’s that simple. Or is it? A great piece of writing that excites your audience can be worth millions. Still, a huge [...]

By |2018-09-07T12:19:00+00:00September 6th, 2018|Blog, Content Marketing|Comments Off on How Much Should I Pay For Blog Post Writing?

Hire A Freelancer Or Agency? What’s Best For Your Digital Strategy?

By 2020, fifty percent of the workforce will be remote. What does this mean for your brand’s digital marketing? Just like people, a brand’s identity typically has several manifestations. The way you act at home vs. work isn’t exactly the same. Likewise, your business presence goes beyond your website. Now with social media, review sites, [...]

By |2018-09-27T14:05:12+00:00July 13th, 2018|Blog, Content, Marketing Strategy|Comments Off on Hire A Freelancer Or Agency? What’s Best For Your Digital Strategy?

What Is Unicorn Content Marketing Strategy?

We recently got wind of a content marketing strategy that nearly guarantees success. It’s been popularized by MobileMonkey CEO Larry Kim. This technique makes so much sense, and it boosts search rankings as well as conversions. Plus it lowers your cost per click spend. Sound too good to be true? Unicorn Content Marketing is based [...]

By |2018-09-27T14:09:59+00:00July 5th, 2018|Blog, Content, Content Marketing|Comments Off on What Is Unicorn Content Marketing Strategy?

Should I Outsource My Blog?

You don’t have to be a great writer to have a great blog. If your site is a place for literature buffs, then yes, the writing should be awesome. Still, there are only two things that a blog must do no matter what: bring value and be consistent. How does this fit into your decision [...]

By |2018-06-20T00:39:17+00:00March 22nd, 2018|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, Search Engine Optimization, SEO, Social Media, Social Media Advertising|Comments Off on Should I Outsource My Blog?

You Don’t Need To Be Creative To Create Great Content

Even if your company is a graphic design studio, you don’t need to be creative to generate awesome content. What your audience really wants is value. What’s one of the best ways to do this? Tell then what you do and how you do it. Simple. Generate great content and get noticed. Call us at (443) [...]

By |2017-12-28T20:58:58+00:00December 28th, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Strategy|Comments Off on You Don’t Need To Be Creative To Create Great Content

Research Results & Observation Reveal How People Read On Mobile Devices

Okay we get it. Everything must be mobile friendly, but is a responsive site good enough? How does mobile affect written content? The industry research and real life observation might surprise you. Google loves fast sites. To make yours faster Call (443) 475-07787 or Contact Us online. Small Screens Change How People Read - Sort Of Your intuition [...]

By |2018-05-02T16:09:48+00:00November 16th, 2017|Blog, Marketing Strategy, Mobile SEO, SEO|Comments Off on Research Results & Observation Reveal How People Read On Mobile Devices

Talk About It – Interviews Reveal What Makes You Great

Get the word out with periscopeUP In today’s digital world we speak to each other far less often - and that’s a shame. When we resort to messages and emails alone we utilize a limited - and often static - portion of our brain power. It’s much easier to unlock someone’s passion when [...]

By |2017-12-27T19:53:47+00:00September 21st, 2017|Blog, Content, Content Creation, Content Marketing, Link Building, Marketing Communications, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM|Comments Off on Talk About It – Interviews Reveal What Makes You Great

Too Many Cooks Kill Web Content Production

periscopeUP makes your site deliciously good It’s something content writers dread like the plague. And it can seriously damage your efforts to get written content published effectively. What is this deadly virus? Believe it or not, it’s collaboration. Better said, it’s poorly organized work teams with too many voices. Let’s find out how [...]

By |2017-12-27T19:53:47+00:00August 16th, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Communications, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, SEM, SEO|Comments Off on Too Many Cooks Kill Web Content Production