Local SEO Archives - Page 2 of 4

How Google Voice Search Affects SEO & SERPs

Technically, voice search queries are already in Google Analytics. Wait! What? Yes, they’re already there, you just can't identify that they are voice queries. I tested this. You even get the correct Channel. The voice search data that ...

By Paul Mancini|2021-09-22T18:43:21+00:00August 10th, 2021|Blog, Content, Content Marketing, Google Local, Google News And Updates, Local Search, Local SEO, News, Search Engine Marketing, Search Engine Optimization, SEM, SEO|

Apple Maps Connect Is Now Places On Maps

There’s a lot of debate about which online navigation tool is best, and Tom’s Guide recently published a detailed comparison of Apple Maps and Google Maps features and functionality if you are interested in further reading on this ...

By Jessica Srinivas|2021-08-11T22:05:20+00:00July 26th, 2021|Blog, Google Local, Local SEO, Search Engine Optimization, SEO|

What’s In A Review?

Customer reviews are thought to be an important factor in Google’s search ranking algorithm because they convey trustworthiness and also authority. We’ve previously posted about the relationship between the quantity of Google reviews and the local pin map ranking, ...

By Jessica Srinivas|2021-06-28T15:00:06+00:00June 10th, 2021|Blog, Google Local, Google My Business, Local Search, Local SEO|

How To Leverage Your Google Business Listing To Amplify Your Brand And Improve Local Search Visibility

Is Google+ still worth it? Do I still need a Google Plus listing? Is Google Plus going away? For several years, we heard a version of those questions fairly frequently. Then, in October 2018, Google announced that Google+ ...

By Jessica Srinivas|2021-11-12T16:27:26+00:00May 31st, 2021|Blog, Google Local, Google My Business, Local SEO, Marketing Strategy, Search Engine Marketing, Social Media, Social Media Marketing|

Google Business To Provide New Performance Metrics

Google has announced it will provide new performance metrics for Google Business listings. While Google has not been fully forthcoming about what metrics will be provided or when, the announcement states that the updates could fall into one of ...

By Jessica Srinivas|2021-02-04T19:03:26+00:00October 26th, 2020|Blog, Google Local, Google My Business, Google News And Updates, Local SEO, Search Engine Optimization, SEO|

Directories At The Forefront In New Local SERP Display Results

Google has rolled out several local algorithm updates over the past several years. The 2014 “Pigeon” update gave a boost to local directory listings, prompting SEOs to focus on building accurate and comprehensive citations on a variety of general ...

By Jessica Srinivas|2021-02-04T19:05:23+00:00March 4th, 2020|Blog, Google News And Updates, Link Building, Local Search, Local SEO, Search Engine Optimization, SEO|

Just Call Me!

There are plenty of actionable points on most websites - buttons and banners entreating visitors to Download, Sign Up, Subscribe, Join, Get Started, Learn More or just plain Contact. Websites with a cohesive digital marketing plan will track and ...

By Jessica Srinivas|2021-03-19T15:24:28+00:00August 28th, 2019|Blog, Digital Marketing, Local Search, Local SEO, Marketing Strategy, Search Engine Marketing, SEM|

How to Respond to Google Reviews

As a business owner, you've got a unique opportunity to use Google Reviews to interact with your customers. Whether you’re thanking a customer for their wonderful five star review, or acknowledging a customer who had a bad experience, Google ...

By Rakesh Sharma|2021-05-04T15:49:09+00:00June 26th, 2019|Blog, Google Local, Google My Business, Local SEO, Mobile SEO, Search Engine Optimization, SEO|

Google Is Testing Including Google Business Posts In Search Results

When Google announced the phasing out of Google+ listings, we recommended ensuring that your company’s Google Business listing was fully optimized and utilizing the “create a post” feature to share news or events. In early 2018, we started noticing ...