Local Search Archives - Page 2 of 3

How to Add Social Media Profiles to Google My Business

Want to improve your social media presence and send more people to your social profiles? If your social media accounts are visible on your Google Business Profile (previously known as Google My Business), your followers and engagement could skyrocket. ...

By Rakesh Sharma|2023-03-10T03:33:19+00:00March 10th, 2023|Google Local, Google My Business, Local Search, Local SEO, Search Engine Optimization, SEO, Social Media|

How Google Voice Search Affects SEO & SERPs

Technically, voice search queries are already in Google Analytics. Wait! What? Yes, they’re already there, you just can't identify that they are voice queries. I tested this. You even get the correct Channel. The voice search data that ...

By Paul Mancini|2021-09-22T18:43:21+00:00August 10th, 2021|Blog, Content, Content Marketing, Google Local, Google News And Updates, Local Search, Local SEO, News, Search Engine Marketing, Search Engine Optimization, SEM, SEO|

What’s In A Review?

Customer reviews are thought to be an important factor in Google’s search ranking algorithm because they convey trustworthiness and also authority. We’ve previously posted about the relationship between the quantity of Google reviews and the local pin map ranking, ...

By Jessica Srinivas|2021-06-28T15:00:06+00:00June 10th, 2021|Blog, Google Local, Google My Business, Local Search, Local SEO|

Directories At The Forefront In New Local SERP Display Results

Google has rolled out several local algorithm updates over the past several years. The 2014 “Pigeon” update gave a boost to local directory listings, prompting SEOs to focus on building accurate and comprehensive citations on a variety of general ...

By Jessica Srinivas|2021-02-04T19:05:23+00:00March 4th, 2020|Blog, Google News And Updates, Link Building, Local Search, Local SEO, Search Engine Optimization, SEO|

Just Call Me!

There are plenty of actionable points on most websites - buttons and banners entreating visitors to Download, Sign Up, Subscribe, Join, Get Started, Learn More or just plain Contact. Websites with a cohesive digital marketing plan will track and ...

By Jessica Srinivas|2021-03-19T15:24:28+00:00August 28th, 2019|Blog, Digital Marketing, Local Search, Local SEO, Marketing Strategy, Search Engine Marketing, SEM|

Google Is Testing Including Google Business Posts In Search Results

When Google announced the phasing out of Google+ listings, we recommended ensuring that your company’s Google Business listing was fully optimized and utilizing the “create a post” feature to share news or events. In early 2018, we started noticing ...

By Jessica Srinivas|2021-03-19T15:26:28+00:00June 21st, 2019|Blog, Google My Business, Google News And Updates, Local Search, Local SEO, Search Engine Optimization, SEO|

Service Area Businesses Need To Optimize Different For Local Search Visibility

For several years, Google has categorized local businesses into broad categories: brick-and-mortar businesses which customers regularly visit (e.g. a retail store, restaurant, etc.) and service area businesses (SABs) in which the business owner or employees visit customers or clients ...

By Jessica Srinivas|2021-05-07T14:57:14+00:00April 30th, 2019|Blog, Google News And Updates, Local Search|

Google Assistant Added To Google Maps

Although this news was hinted at during Google I/O 2018, the official announcement came out at the recent CES 2019 show in Las Vegas: Google Assistant is now available in the Google Maps app for both iOS and Android. ...

By Jessica Srinivas|2021-03-19T15:26:02+00:00January 27th, 2019|Blog, Google Local, Google My Business, Google News And Updates, Local Search, Local SEO, News, Search Engine Optimization, SEO|

Search Queries Added To Google My Business Insights

Google is gradually rolling out a search queries report for local businesses as part Google My Business Insights. This was originally reported by Search Engine Land in early July, and we now see queries for nearly half of our ...