Content Marketing Archives - Page 5 of 7

5 Tips For Finding Influencers To Talk About Your Brand

As digital marketers, we work hard to create effective, high-quality content because it has an impact on why and how buyers make decisions. The challenge is that online buyers are more savvy these days and don’t want to be ...

By Stephanie Parnell|2021-03-19T14:21:53+00:00October 5th, 2017|Blog, Content Marketing, Link Building, Marketing Strategy, PR And Link Building, Search Engine Marketing, Social Media|

Talk About It – Interviews Reveal What Makes You Great

Get the word out with periscopeUP In today’s digital world we speak to each other far less often - and that’s a shame. When we resort to messages and emails alone we utilize a limited - ...

By periscopeUP Staff|2017-09-21T15:58:52+00:00September 21st, 2017|Blog, Content, Content Creation, Content Marketing, Link Building, Marketing Communications, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM|

Too Many Cooks Kill Web Content Production

It’s something content writers dread like the plague. And it can seriously damage your efforts to get written content published effectively. What is this deadly virus? Believe it or not, it’s collaboration. Better said, it’s poorly organized work ...

By periscopeUP Staff|2021-09-22T18:52:23+00:00August 16th, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Communications, Marketing Strategy, Search Engine Marketing, Search Engine Optimization, SEM, SEO|

What Do The Numbers Reveal? Use Data To Create Unique Content

Improve your numbers with periscopeUP Data analysis has many important implications for your business, so hopefully you’re “diving into” your data on a regular basis. This is often when you’ll find new insights, or find evidence ...

By Jessica Srinivas|2021-09-20T16:35:11+00:00August 2nd, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Communications, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM|

7 Ways To End Writer’s Block And Fix Your Content Creating Machine

Get great content with periscopeUP As Kurt Vonnegut put it, when you have writer’s block, “you feel like an armless, legless man with a crayon in his mouth.” But you don’t have to stay stuck in ...

By Stephanie Parnell|2021-03-17T19:38:58+00:00July 5th, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, SEM|

Sales Funnel Personalities – What’s Your Type?

periscopeUP gets prospects closer to you Your company blog is a platform to share your expertise and build authority, but it also provides an opportunity to attract leads and convert them into customers. As you develop ...

By Jessica Srinivas|2021-02-04T19:13:05+00:00May 31st, 2017|Blog, Content, Content Creation, Content Marketing, Marketing Strategy, PR And Link Building, Search Engine Marketing, SEM|

What Is On-Page Optimization?

On-page optimization is what you do with content to make your web pages or posts rank higher, engage more relevant traffic, and increase conversions. This might not be a traditional definition, but it’s what you want to happen, ...

By periscopeUP Staff|2021-09-22T19:01:16+00:00May 4th, 2017|Blog, Content, Content Creation, Content Marketing, Search Engine Marketing, Search Engine Optimization, SEM, SEO, Technical Issues|

Content Marketing & The Sales Funnel

periscopeUP grows your revenue You have a website that’s getting good traffic but isn’t producing conversions. If that describes your problem, one fix is a more strategic content plan aligned with a classic marketing funnel. Need ...

By Dan Flaherty|2021-09-20T16:30:58+00:00April 26th, 2017|Blog, Content, Content Creation, Content Marketing, Email Marketing, Marketing Strategy, Search Engine Marketing, SEM|

How To Write For The Web

Now if you want the basics on Writing for the Web, usability.gov offers a great summary, so there’s no use spinning it again here. Instead, let’s dig into methods that make your actual writing better. This isn’t SEO, ...