Customized For Your Business Goals
It’s not simply about posting on Facebook, Twitter, Google+, or YouTube. You need to know which social media channel will give you the most juice for your squeeze. Then as your audience grows, we get your message in front of the right people at the right time, drawing them back to your offers, conversion pages, and contact information.
Social Media Marketing Case Study — Regional Branding Agency
In a two-year engagement, periscopeUP helped a regional branding agency build awareness and engagement through social media marketing.
The amount of online content produced by advertising and marketing agencies in this region is prolific, so we started the engagement by identifying opportunities for content that would stand out. We then focused on growing social media followers and connecting with influencers. This two-prong strategy was effective at amplifying content and driving new visitors to the website’s blog. Over time, the increased engagement translated to growth in overall organic sessions.
The positive results shown in the graphs above illustrate how increased engagement from social media marketing can translate to gains in organic sessions. The first graph shows the increase in blog sessions (in orange) and the corresponding increases in organic sessions (in blue). This second graph shows a dramatic increase in Twitter followers in 2014 and 2015. Read more about periscopeUP’s efforts on this project here.