Unlock The Full Potential Of Your Website’s Marketing Data

Marketing Info Treasure Trove

Wouldn’t you love to know who visits your site, how long they stay there, and what they do when they get there? Where do they come from and where do they go? How about testing where to find the best leads? With periscopeUP’s Google Analytics Services you can track website visitor behavior and optimize your online marketing efforts. For example:

  • Improve key performance indicator (KPI) and conversion data accuracy
  • Know which of your pages and posts are most popular
  • Drill down into online product and purchase data
  • Get bounce rate, page views, and average time per user on site
  • Make conversion funnels smoother to increase downloads and sales
  • Measure how well social media channels boost site traffic
  • Quantify calls to action, links, and clicks
  • Know how many times and from where your forms get filled out
  • Set up dashboards to customize exactly what info you want to see
  • Monitor server speed response and page load time

Our Google Analytics Services retrieves actionable data from your website. Give us a call at (443) 475-0787 or contact us here.

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Google Analytics Audit Case Study — Top 100 Law Firm Website

In 2016 periscopeUP was contracted to audit the Google Analytics configuration of a nationally-ranked law firm and implement the recommendations. This particular law firm was founded over a century ago and is well-established and well-regarded. They are routinely found on the AmLaw100 list. We began the engagement by working with their management team to better understand their data requirements and to determine which KPIs and goals were most important to measure. We then implemented tracking for key metrics and online marketing campaigns.

The positive results shown in the graph to the left demonstrate how having the ability to measure and adjust online marketing initiatives can translate to gains organic sessions and SERPs. Read more about periscopeUP’s efforts on this project here


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Call (443) 475-0787 or Contact Us.


How Does It Work?

Step 1) You Tell Us About Your Business

First we interview you about your overall business strategies and objectives. It’s important to us to have a clear understanding of your expectations.

Step 2) We Examine Your Website And Google Analytics Account

We’ll take an in-depth look at your website set-up. If you already have Google Analytics, we’ll perform an extensive audit to make sure the configuration is correct. Based upon your business plan and expectations, we then set up your analytics to track data meaningful to your operations. We also make suggestions on how to best extract and use data to improve website performance.

Step 3) Dashboard Setup

Google Analytics dashboards are fully customizable. You choose which data you want to have the most important statistics at your fingertips.

Step 4) Consult With Us

Once Google Analytics has been set up, you can consult with us at anytime for advice or troubleshooting. We also recommend a periodic Google Analytics Auditto ensure that everything runs smoothly and accurately.

Our Google Analytics Services squeezes all the juice out of your website data. Give us a call at (443) 475-0787 or contact us here.