Top 10 Mistakes Business Owners Make With Their Websites

Thanks to everyone who attended our seminar last week, on the Top 10 Mistakes Business Owners Make With Their Websites. It was a great success, with over 50 attendees. Here’s the video and Powerpoint of the seminar. If you want to learn how we can apply these best practices to your business, give us a [...]

periscopeUP shoutout in DM News

Yield software went live today. periscopeUP was one of their beta testers, and we love the software, one of the best in our toolkit! It allows search marketers to better optimize and track  paid search campaigns, on page SEO, and landing pages.

Campaign Optimization with Yield

I’ve been involved as a beta user of Yield Software for almost a month and am pretty impressed. These guys have done a great job of making a hard problem seem easy.  I just got off a call with their Director of Product marketing who walked me through their updated user interface.  They made some [...]

Really Simple Landing Page Tweaks

Optimizing your landing page (the page within your site where a user “lands” when they arrive at your site) is an easy way to decrease your marketing costs. This post walks through a recent landing page optimization we’ve done for a client, Baltimore Technology Park. It explains how we improved the landing pages with strong calls to [...]